Vision San Marcos Comprehensive Plan
TRAVEL DEMAND MODEL
in the future.
for intensity zones and activity nodes but
The travel demand model indicated
not employment centers. Both the vehicle
that approximately 30% of roadways
miles traveled and the vehicle hours
The City of San Marcos utilized the
in San Marcos experience high levels
traveled were lower for the preferred
services of a consultant to create a
of congestion during the morning
scenario. Coupled with targeted roadway
Travel Demand Model for roadways in
peak hours. These roads include RR
improvements, the City of San Marcos will
the city and its ETJ. The travel demand
12, Hopkins Street, Highway 123,
be able to alleviate some of the burden
model uses estimated household and
portions of Interstate 35, and to a
drivers experience due to delays.
employment data to test the ability
lesser degree – Highway 21. The
of the roadway network to handle
accompanying report recommends
existing and future population and
targeting these roadways for
employment increases. The model
improvements to ensure that drivers
from the Capital Area Metropolitan
are not subject to additional delays
Planning Organization (CAMPO) was
as additional development occurs.
used as the basis for the city model
The travel demand model was
with modifications specific to San
used to demonstrate the impacts of
Marcos. Utilizing the CAMPO model
development on the roadway network
ensures that data from CAMPO and
for both the trend scenario and the
San Marcos is compatible and can be
preferred scenario. Population and
shared
employment figures were modeled
Vision San Marcos: A River Runs Through Us pg 103
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