Vision SMTX Comprehensive Plan

OUR VISION FOR EQUITABLE AND COMPATIBLE GROWTH

Goal AC-2: Strengthen the local network of arts and culture organizations and establish a dedicated funding stream

Actions AC-2.1

Implement the recommendations of the 2022 Arts Master Plan and update the Arts Master Plan Implementation Strategy at least every three years. AC-2.2 Develop a strategy for arts and culture funding and investment tied to new funding sources. AC-2.3 Improve coordination and collaboration among local arts and culture organizations and public agencies to support effective and efficient funding, programming, and promotion. AC-2.4 Establish one or more new City staff positions for arts and culture administration, programming, and outreach.

OBJECTIVES · Number of arts and culture-related City programs and events · Increased attendance at arts and culture events · Increased participation in arts and culture programming · Increased use of dedicated funding streams/ levels · Increase economic impact of arts and culture · Monitor resident and visitor survey data (quantitative and qualitative), including: · Awareness of programs and events · Increase perception of San Marcos arts and culture · Positive feedback on programs and events · Address more artist housing needs

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SAN MARCOS COMPREHENSIVE PLAN 2024 SAN MARCOS COMPREHENSIVE PLAN