Vision SMTX Comprehensive Plan Adopted 2024

OUR VISION FOR EQUITABLE AND COMPATIBLE GROWTH

ECONOMIC DEVELOPMENT San Marcos has a strong economy as well as strong growth opportunities. It is therefore important for the City to continue to support its existing local employers and small businesses, as well as existing growth sectors, while also attracting new businesses to grow and diversify its employment base. San Marcos is situated in the heart of the Texas Innovation Corridor as named by the Greater San Marcos Partnership. San Marcos’ economy is driven by retail services, accommodations and food service, education, and health care. These sectors account for nearly two-thirds of jobs in San Marcos, as well as a large portion of employment growth in recent years. The economic landscape is changing rapidly, both locally and nationally, and it will be important for San Marcos to anticipate trends, be proactive in responding to changes, and take advantage of positive developments. This is especially critical for retail, one of San Marcos’ most important employment and economic sectors.

Buildings along E Hopkins Street in Downtown San Marcos

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SAN MARCOS COMPREHENSIVE PLAN 2024 SAN MARCOS COMPREHENSIVE PLAN