San Marcos Design Manual (March 16, 2021)

A A PP E ND I X

Design Guidelines

2. Use an awning or canopy sign when other sign types would obscure architectural details. B. Projecting Sign. A projecting sign is attached perpendicular to the wall of a building or structure. 1. Design a bracket for a projecting sign to complement the sign composition. 2. Locate a projecting sign to relate to the building facade and entries. C. Sandwich Board Sign. A sandwich board is a por table sign designed in an A-frame or other fashion, and having back-to back sign faces. 1. Locate a sandwich board to maintain a clear circulation path on the sidewalk. A minimum of 4 feet in clearance is required. 2. Design the sandwich board to be durable and have a stable base. D. Wall Sign. A wall sign is a sign that is attached flat against the facade of the building consisting of individual cut letters applied directly to the building, or painted directly on the surface of the building. 2. Place wall signs to integrate with and not obscure building details and elements. E. Directory Sign. A tenant panel or directory sign displays the tenant name and location for a building containing multiple tenants. 1. Use a directory sign to consolidate small individual signs on a larger building. 2. Locate a directory sign at the street level entrance to upper floor businesses or on facades facing entrances to alleys, rear lanes and parking lots for business way finding purposes. F. Pole and Monument Signs. A monument sign is a sign that is erected on a solid base placed directly on the ground and constructed of a solid material. A pole mounted sign is generally mounted on one or two simple poles. 1. Place a wall sign to be flat against the building facade.

1. A pole or monument sign may be considered where it has been used traditionally and the building or activity is set back from the street or public right-of-way. 2. A pole or monument sign may be considered on a historic proper ty or within a historic district when it is demonstrated that no other option is appropriate. 3. Design a pole or monument sign to be in character and propor tionate with its structure and site. 4. Design a monument sign to incorporate a sturdy suppor ting base that is at least 75% of the width of the sign face at its widest point. Appropriate base materials include, but are not limited to brick, stone, masonry and concrete.

A:47

Amended: March 16, 2021 San Marcos Design Manual

Made with FlippingBook flipbook maker